The purpose of the present article is to offer thoughts on the ‘Guidance Communication on the Commission’s Enforcement Priorities in Applying Article 82 of the EC Treaty’ and, in particular, to review the requirements which the Commission must meet in Article 82 EC cases when it purports to apply the Communication’s economics-oriented, effects-based. In addition, this article seeks to assess whether the Communication’s effects-based approach really entails a paradigmatic shift toward increased competition economics, comparable to the (r)evolution that has taken place in other areas of EC antitrust enforcement since the early 2000. It comes to the conclusion that while the Communication marks a welcome economic sophistication of the Commission’s Article 82 EC enforcement policy, it nonetheless often fails to go beneath the surface of modern antitrust economics and thus provide only limited guidance to firms and their counsels.
World Competition