Substansive Trademark Law Harmonization by Means of the WTO Appelate Body and the European Court of Justice: The Case of Trade Name Protection - Journal of World Trade View Substansive Trademark Law Harmonization by Means of the WTO Appelate Body and the European Court of Justice: The Case of Trade Name Protection by - Journal of World Trade Substansive Trademark Law Harmonization by Means of the WTO Appelate Body and the European Court of Justice: The Case of Trade Name Protection 41 6 Journal of World Trade